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Digital Bystanders: How Social Influence Shapes Perceptions of Racism Online
Digital Bystanders: How Social Influence Shapes Perceptions of Racism Online
Digital Bystanders: How Social Influence Shapes Perceptions of Racism Online

상세정보

자료유형  
 학위논문 서양
최종처리일시  
20250211153051
ISBN  
9798346394082
DDC  
021
저자명  
Harrington, Maggie.
서명/저자  
Digital Bystanders: How Social Influence Shapes Perceptions of Racism Online
발행사항  
[Sl] : Stanford University, 2024
발행사항  
Ann Arbor : ProQuest Dissertations & Theses, 2024
형태사항  
164 p
주기사항  
Source: Dissertations Abstracts International, Volume: 86-06, Section: B.
주기사항  
Advisor: Eberhardt, Jennifer.
학위논문주기  
Thesis (Ph.D.)--Stanford University, 2024.
초록/해제  
요약The rise of social media has drastically increased our access to information about others' attitudes, preferences, and behaviors. Social media has become a platform for users to learn about and discuss race-related topics, which are often avoided in daily interactions. Critically, observers on social media can access a broad range of views on race, without actively participating in conversations themselves. What impact does exposure to social media discussions of race have on users' own race-related perceptions and attitudes? Across nine studies, I demonstrate that individuals' perceptions of racism are subject to social influence. Part 1 examines whether social media users' perceptions of a specific instance of discrimination shift based on another user's denial or validation of the experience. Not only do participants perceive less racism after viewing denial compared to validation, but this also shifts their attitudes toward the target of discrimination, discussions of discrimination more broadly, and their own commenting behavior. These effects are present despite participants perceiving denial as an unsupportive response. Part 2 examines how individuals perceive their friends' potentially racist behaviors online relative to strangers. Friends' endorsements (i.e. "likes") of potentially racist content are perceived as less racist than strangers', despite participants recognizing their perceptions are unaligned with norms. Studies 7-8 explore varying effects on perceptions of racism by political ideology and by question phrasing. Finally, Study 8 shows that friends' influence on perceptions of racism have downstream consequences -- influencing the subsequent content moderation choices that participants make. Taken together, this research highlights the impact of observing race-related interactions on social media, and the potential for social influence in this context. Although observers may seem passive, the content they view shapes their perceptions and behavior, and this influence extends to broader outcomes.
일반주제명  
Access to information
일반주제명  
Racism
일반주제명  
Attitudes
일반주제명  
Web studies
일반주제명  
Behavioral psychology
일반주제명  
Information science
키워드  
Social media discussions
키워드  
Social influence
키워드  
Perceptions of racism
기타저자  
Stanford University.
기본자료저록  
Dissertations Abstracts International. 86-06B.
전자적 위치 및 접속  
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MARC

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■020    ▼a9798346394082
■035    ▼a(MiAaPQ)AAI31643311
■035    ▼a(MiAaPQ)Stanfordgh140wx5479
■040    ▼aMiAaPQ▼cMiAaPQ
■0820  ▼a021
■1001  ▼aHarrington,  Maggie.
■24510▼aDigital  Bystanders:  How  Social  Influence  Shapes  Perceptions  of  Racism  Online
■260    ▼a[Sl]▼bStanford  University▼c2024
■260  1▼aAnn  Arbor▼bProQuest  Dissertations  &  Theses▼c2024
■300    ▼a164  p
■500    ▼aSource:  Dissertations  Abstracts  International,  Volume:  86-06,  Section:  B.
■500    ▼aAdvisor:  Eberhardt,  Jennifer.
■5021  ▼aThesis  (Ph.D.)--Stanford  University,  2024.
■520    ▼aThe  rise  of  social  media  has  drastically  increased  our  access  to  information  about  others'  attitudes,  preferences,  and  behaviors.  Social  media  has  become  a  platform  for  users  to  learn  about  and  discuss  race-related  topics,  which  are  often  avoided  in  daily  interactions.  Critically,  observers  on  social  media  can  access  a  broad  range  of  views  on  race,  without  actively  participating  in  conversations  themselves.  What  impact  does  exposure  to  social  media  discussions  of  race  have  on  users'  own  race-related  perceptions  and  attitudes?  Across  nine  studies,  I  demonstrate  that  individuals'  perceptions  of  racism  are  subject  to  social  influence.  Part  1  examines  whether  social  media  users'  perceptions  of  a  specific  instance  of  discrimination  shift  based  on  another  user's  denial  or  validation  of  the  experience.  Not  only  do  participants  perceive  less  racism  after  viewing  denial  compared  to  validation,  but  this  also  shifts  their  attitudes  toward  the  target  of  discrimination,  discussions  of  discrimination  more  broadly,  and  their  own  commenting  behavior.  These  effects  are  present  despite  participants  perceiving  denial  as  an  unsupportive  response.  Part  2  examines  how  individuals  perceive  their  friends'  potentially  racist  behaviors  online  relative  to  strangers.  Friends'  endorsements  (i.e.  "likes")  of  potentially  racist  content  are  perceived  as  less  racist  than  strangers',  despite  participants  recognizing  their  perceptions  are  unaligned  with  norms.  Studies  7-8  explore  varying  effects  on  perceptions  of  racism  by  political  ideology  and  by  question  phrasing.  Finally,  Study  8  shows  that  friends'  influence  on  perceptions  of  racism  have  downstream  consequences  --  influencing  the  subsequent  content  moderation  choices  that  participants  make.  Taken  together,  this  research  highlights  the  impact  of  observing  race-related  interactions  on  social  media,  and  the  potential  for  social  influence  in  this  context.  Although  observers  may  seem  passive,  the  content  they  view  shapes  their  perceptions  and  behavior,  and  this  influence  extends  to  broader  outcomes.
■590    ▼aSchool  code:  0212.
■650  4▼aAccess  to  information
■650  4▼aRacism
■650  4▼aAttitudes
■650  4▼aWeb  studies
■650  4▼aBehavioral  psychology
■650  4▼aInformation  science
■653    ▼aSocial  media  discussions
■653    ▼aSocial  influence
■653    ▼aPerceptions  of  racism
■690    ▼a0723
■690    ▼a0646
■690    ▼a0384
■71020▼aStanford  University.
■7730  ▼tDissertations  Abstracts  International▼g86-06B.
■790    ▼a0212
■791    ▼aPh.D.
■792    ▼a2024
■793    ▼aEnglish
■85640▼uhttp://www.riss.kr/pdu/ddodLink.do?id=T17164815▼nKERIS▼z이  자료의  원문은  한국교육학술정보원에서  제공합니다.

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