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Adoption Drivers of Outreach and Prevention Tools (ADOPT) Framework: Explaining and Enhancing the Adoption of Digital Innovation in Public Safety and Health
Adoption Drivers of Outreach and Prevention Tools (ADOPT) Framework: Explaining and Enhancing the Adoption of Digital Innovation in Public Safety and Health
상세정보
- 자료유형
- 학위논문 서양
- 최종처리일시
- 20260202105318
- ISBN
- 9798265479976
- DDC
- 614
- 서명/저자
- Adoption Drivers of Outreach and Prevention Tools (ADOPT) Framework: Explaining and Enhancing the Adoption of Digital Innovation in Public Safety and Health
- 발행사항
- [Sl] : The University of Wisconsin - Madison, 2025
- 발행사항
- Ann Arbor : ProQuest Dissertations & Theses, 2025
- 형태사항
- 143 p
- 주기사항
- Source: Dissertations Abstracts International, Volume: 87-06, Section: B.
- 주기사항
- Advisor: Shah, Dhavan.
- 학위논문주기
- Thesis (Ph.D.)--The University of Wisconsin - Madison, 2025.
- 초록/해제
- 요약The strategic diffusion of innovations that improve health and safety is essential to addressing public health challenges, yet understanding how adopters evaluate benefits, particularly when comparing physical tools with digital platforms, remains complex. This study examined how factors such as participant engagement, live demonstrations, and observable outcomes influence decisions to adopt impaired-driving awareness and prevention tools. Through a mixed methods approach combining stakeholder interviews, thematic analysis of customer blog posts, and structured online surveys, this study compared adoption patterns between physical demonstration tools and digital e-learning platforms in traffic safety education. In the context of Fatal Vision® Goggles, participant engagement and live demonstrations enhanced the observability of outcomes, making benefits visible to potential adopters. In contrast, digital platforms faced greater challenges in making their benefits immediately observable to decision-makers who influence adoption. This study integrated established theoretical frameworks from diffusion of innovations, community engagement, and market research to inform mass communication strategies for facilitating innovation adoption. This integration is referred to as the Adoption Drivers of Outreach and Prevention Tools (ADOPT) framework.
- 일반주제명
- Public health
- 일반주제명
- Information technology
- 일반주제명
- Behavioral psychology
- 키워드
- ADOPT framework
- 키워드
- Observability
- 기타저자
- The University of Wisconsin - Madison Mass Communications - LS
- 기본자료저록
- Dissertations Abstracts International. 87-06B.
- 전자적 위치 및 접속
- 로그인 후 원문을 볼 수 있습니다.
MARC
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■040 ▼aMiAaPQ▼cMiAaPQ
■0820 ▼a614
■1001 ▼aAguilar, Michael J.
■24510▼aAdoption Drivers of Outreach and Prevention Tools (ADOPT) Framework: Explaining and Enhancing the Adoption of Digital Innovation in Public Safety and Health
■260 ▼a[Sl]▼bThe University of Wisconsin - Madison▼c2025
■260 1▼aAnn Arbor▼bProQuest Dissertations & Theses▼c2025
■300 ▼a143 p
■500 ▼aSource: Dissertations Abstracts International, Volume: 87-06, Section: B.
■500 ▼aAdvisor: Shah, Dhavan.
■5021 ▼aThesis (Ph.D.)--The University of Wisconsin - Madison, 2025.
■520 ▼aThe strategic diffusion of innovations that improve health and safety is essential to addressing public health challenges, yet understanding how adopters evaluate benefits, particularly when comparing physical tools with digital platforms, remains complex. This study examined how factors such as participant engagement, live demonstrations, and observable outcomes influence decisions to adopt impaired-driving awareness and prevention tools. Through a mixed methods approach combining stakeholder interviews, thematic analysis of customer blog posts, and structured online surveys, this study compared adoption patterns between physical demonstration tools and digital e-learning platforms in traffic safety education. In the context of Fatal Vision® Goggles, participant engagement and live demonstrations enhanced the observability of outcomes, making benefits visible to potential adopters. In contrast, digital platforms faced greater challenges in making their benefits immediately observable to decision-makers who influence adoption. This study integrated established theoretical frameworks from diffusion of innovations, community engagement, and market research to inform mass communication strategies for facilitating innovation adoption. This integration is referred to as the Adoption Drivers of Outreach and Prevention Tools (ADOPT) framework.
■590 ▼aSchool code: 0262.
■650 4▼aPublic health
■650 4▼aInformation technology
■650 4▼aBehavioral psychology
■653 ▼aADOPT framework
■653 ▼aCommunity engagement
■653 ▼aInnovation adoption
■653 ▼aObservability
■653 ▼aParticipant engagement
■653 ▼aTraffic safety education
■690 ▼a0573
■690 ▼a0338
■690 ▼a0489
■690 ▼a0384
■71020▼aThe University of Wisconsin - Madison▼bMass Communications - LS.
■7730 ▼tDissertations Abstracts International▼g87-06B.
■790 ▼a0262
■791 ▼aPh.D.
■792 ▼a2025
■793 ▼aEnglish
■85640▼uhttp://www.riss.kr/pdu/ddodLink.do?id=T17360187▼nKERIS▼z이 자료의 원문은 한국교육학술정보원에서 제공합니다.


